# Order tags

Function Junction automatically tags orders in Shopify to help you identify purchases influenced by your campaigns.&#x20;

When a customer places an order after being exposed to or engaging with a Function Junction campaign, the order is automatically labeled with a **`function junction`** tag.&#x20;

This makes it easy to see which orders are attributed to your campaigns directly within your Shopify admin, allowing you to track campaign performance, filter orders, and understand how Function Junction contributes to your store’s revenue.

You can view these tags in the order details under **Tags**. Learn more about [using tags in Shopify](https://help.shopify.com/en/manual/shopify-admin/productivity-tools/using-tags).


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